Peru’s Korean-pop revolution in Quechua, ‘Q-pop’

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[1/5] Peruvian singer Lenin Tamayo records a song as he takes on Peru’s music scene with a new genre that resembles South Korean pop music but with songs in Quechua, the language of the Incas, in Lima, Peru August 17, 2023. REUTERS/Angela Ponce Acquire Licensing Rights
LIMA, Aug 17 (Reuters) – Lenin Tamayo, named after the leader of the Russian Revolution, is taking on Peru’s music scene with a new genre that resembles South Korean pop music but with songs in Quechua, the language of the Incas.
Tamayo grew up speaking Quechua at home in the capital Lima, and has received at least 4 million virtual hearts on Tik Tok in response to his tracks that fuse Korean beats with Andean folklore.
But the 23-year-old is less concerned about social media metrics. Instead, he is striving to tackle discrimination through music and bring attention to the importance of the South American country’s ancestral past.

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